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Hilton Shenzhen Shekou Nanhai Celebrates Earth Hour And The Power Of Living Sustainably
April 02, 2015
SHENZHEN, China - Hilton Shenzhen Shekou Nanhai participated in Earth Hour 2015 from 8:30-9:30 p.m. local time on Saturday, March 28, 2015. The hotel joined hundreds of Hilton Worldwide's more than 4,000 hotels and timeshare properties by switching off lights, as well as organizing other projects for guests in demonstration of their commitment to live sustainably and take action by caring for the planet in the year ahead.
"Earth Hour is one of the many ways we show our commitment to energy conservation while delivering great guest experiences. We are encouraging our guests, neighbors and Team Members to join us in support of this global effort," said John Burger, general manager, Hilton Shenzhen Shekou Nanhai.
Earth Hour was celebrated at Hilton Shenzhen Shekou Nanhai through a variety of activities including:
- More than 30 hotel volunteers organized a campaign about Earth Hour in the afternoon of March 28 with Shenzhen Nanfeng Social Work Service in Shekou fish market to the mass public. The campaign involved sharing information about Earth Hour, encouraging people to switch off their lights at home, quiz competition, making new tools using recycled items, etc.
- During the hour, the hotel turned off all non-essential lighting and invited guests to enjoy Tim Ambler's unplug singing as well as complimentary free flow of house wine and soft drinks in the hotel Lobby Lounge.
- The Grill and Sui Xuan also launched low-carbon vegetarian set menu on the day, and continued to promote the vegetarian dishes for two weeks.
- Staff canteen served low-carbon vegetarian menu on the day, and staff dormitory switched off lights from 8:30-9:30 p.m.
Created by WWF, Earth Hour began in 2007 as a way for individuals and businesses to show how simple steps can make a significant impact on addressing climate change. This worldwide effort began in Sydney, Australia when more than two million people turned off their lights for an hour and reduced the city's energy consumption by more than 10 percent. It became a global movement in 2008 with more than 50 million people participating, and today it is the largest grassroots environmental movement in the world with more than 7,000 cities and towns in 152 countries and territories and hundreds of millions of people participating across seven continents. In 2013 alone, 345 million people were reached through the campaign's website and social media. This year's theme focuses on mobilizing young people to become the next generation of leaders for a sustainable world, a theme that resonates with several Hilton Worldwide commitments to connect and prepare young people over the next five years.
Hilton Hotels & Resorts has a long history of supporting Earth Hour and the original idea was even dreamt up during a WWF meeting held at the Hilton Sydney.
Participation in Earth Hour is part of Hilton Worldwide's commitment to Living Sustainably, one of the four pillars of the company's responsibility and sustainability strategy, Travel with Purpose. In demonstration of its commitment in this area, Hilton Worldwide has elevated sustainability as a performance metric and a brand standard across all hotels, raising it to the same level of importance as quality, service and revenue. To support the company's sustainability goals, LightStayTM, Hilton Worldwide's proprietary performance system, is used to measure, analyze and report on sustainability data across the global portfolio.
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